ENTR0020: Business Model Mapping with Lean Canvas*
Do you have an idea for a new business but don’t know how to get it outside of your head? Join us for a hands-on workshop to learn how to develop a one-page business plan in under 20-minutes, using a powerful tool called the Lean Canvas.
*The Lean Canvas is a one-page business plan template that helps you deconstruct your idea into its key assumptions. Created by Ash Maurya and adapted from Osterwalder's Business Model Canvas, it is optimized for lean startups and takes under 20 minutes to create.
ENTR0030: Customer Discovery and Validation
No business sells to everyone, so how do you determine who your customer is and how to best serve them? This workshop focuses on how to answer that critical question. We will help you navigate the sea of potential buyers using various concepts and tools to narrow the field and define a viable target customer, isolate their pain points, and tailor a product or service offering to fulfill those needs.
ENTR0060: Lean Start-up Experiments
What if you could test the key assumptions of your business model before investing large amounts of time and money? Are you charging the right price? Have I included the most desirable features? Is a bundle better than singles? In this workshop, we’ll discuss the different types of experiments, what they are best used for and how to prepare for execution for fast, low cost/no cost learning.
ENTR0070: Legal/IP Strategy for New Ventures
The unsung heroes of the entrepreneurship and innovation landscape! A comprehensive legal strategy gives you an action plan that identifies legal steps to take alongside your business plan. Intellectual Property (IP) is as an important asset to a business as buildings and equipment. Patents, copyrights, trademarks, registered industrial designs, plant breeders' rights, geographical indications or trade secrets can give entrepreneurs an important advantage over their competitors. Find out how to make these strategies work for you in your new venture.
ENTR0040: Financing a New Venture
This workshop examines the range of financing options available to businesses or individuals throughout the life cycle of a new venture. Entrepreneurs must review all sources of capital that will create value, reduce risk and position their venture for additional investment. Learn about navigating the investment world, determining appropriate capital sources for ventures, and the investment criteria employed by different types of sources.